The leading sports marketing agency

representing University of Michigan




"Along with our partners at The Valiant Management Group, we’ve been able to play a leading role in generating NIL opportunities with several cutting edge endeavors ranging from custom jerseys and other apparel to student-athlete appearances and memorabilia."

- Scott Hirth, owner of The M Den

"It's a great deal for both of us. They're really connected with Michigan, so it only made sense to do something with them [VMG]."

- Will Johnson, Michigan Defensive Back

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